optima
- SOFTWARE DEVELOPMENT
- CUSTOM APPLICATIONS
- OPTIMA
- CROSS-SELLING
- DYNAMIC CUSTOMER SEGMENTATION
- OMNICHANNEL
- UPSELLING
- ONPREM
Effective omnichannel marketing campaign management
Omnichannel sales integrate distribution, promotion, and communication channels into one single platform. It provides a seamless shopping experience for the customers, no matter where, when or how they shop should it be on desktop, mobile or in-store.
- OPTIMA
- MARKETING AUTOMATION
- MARKETING SOFTWARE
- INBOUND MARKETING
- DATA DRIVEN MARKETING
Security challenges of marketing automation
Automation has become an essential part of marketing activities, customer information collected through automation tools can be considered as the company’s treasure box.
